Media Logo Homework.

 

 The BBC logo is a very professional looking logo. This is shown by the use of block capitals and also the colour choice. The black and white suggests it is aimed at an older audience and the font used shows a classic professional look. I may be using this style for my logo as it could suit my design brief as I was thinking of doing if not a horror/comedy then a thriller or drama

 

The E4 logo differs from the BBC one as there is a lot more character in it. The use of a bright colour symbolizes a fun, more charismatic channel. Also as there is a logo fallen on the floor this shows it is a lot less professional and more laid back, this is something I will be looking to develop into my own logo. As well as this the E within the 4 is a very clever way of putting together the logo. I have researched this logo as my brief is asking me to look for a target audience similar to ones from this channel.

 

 The font used in this logo is something I wish to develop and implement into my own logo. This is because it is a fun font which signifies that the audience is a younger generation. The audience I will be aiming at is about 15-25. This means that although I need to make my font fun I can’t make it as childish as this. The colours used here are blue and black. This research has shown that using two colours is increasingly popular with well-known logos.

 

The bold colours as well as the block capital of the M used in the MTV logo suggest a professional and adult like channel. However the TV written in a pen like font depicts it to be a more urban and teenage like channel. This contrast is good because it signifies that the channel is aimed at a variety of people and the target audience is open. I too will try to use this technique in my logo.
comedy like theme.